AI Product Swap for Video Ads

Two things: a reference ad video and one photo of your own product. Optionally, you can name the object to replace — for example "the perfume bottle" — and add a short description of your product. Seedance 2.5 reads these as positional references, so the clip becomes the motion source and your photo becomes the product identity it has to carry through the shot.

Yes. The reference video drives the motion, so push-ins, pans, handheld drift, cut points and edit pacing are preserved, along with the scene's lighting, reflections and shadows. Results are strongest when the object being replaced is clearly visible and roughly similar in size and placement to your product. Extreme motion blur or heavy occlusion in the reference makes the swap harder to hold steady.

No — only upload footage you own or have licensed. Reusing another brand's ad can infringe their copyright in the video and their trademark rights in any branding that stays on screen, and it can breach the ad platform's policies too. Safe sources are your own past campaigns, clips you shoot yourself, and properly licensed stock footage.

A 5-second clip at 720p costs 290 credits. Credits mirror the provider's cost in US cents, rounded up, and the reference video's seconds are billed alongside the output — so a 5-second output paired with a 5-second trimmed reference is 10 billed seconds at 29 credits per second. Trimming the reference to only the part you need is the easiest way to lower the cost.

Duration runs from 4 to 15 seconds, with 5 seconds as the default. Resolution is 480p or 720p, defaulting to 720p, and you can render in 16:9, 1:1 or 9:16 — 16:9 by default. There is also a generate audio toggle if you want a soundtrack produced with the clip.

In most cases yes — the model carries your product's shape, finish, colour and label artwork through the shot. To get the best fidelity, upload a sharp, evenly lit photo taken straight on with the label fully readable, and describe the product in the text field. Very small print, serial numbers and dense ingredient text can still drift, so review the clip at full size before you publish it.